Music Exchange: Global heavyweight speakers to dominate Music Exchange 2016

Music Exchange: Global heavyweight speakers to dominate Music Exchange 2016

Between Thursday and Friday, September 8 and 9, Music Exchange (#MEX16) – South Africa’s top music, film and entertainment programme – returns to Cape Town with an ever-growing army of high-powered and universal influencers in the global music and entertainment economy.

Sun International’s GrandWest Casino and Entertainment World is where the two-day master class and instrumental emersion into the state of play circa 2016 will be held, with MEX16 welcoming back Brandon Bakshi, Broadcast Music, INC (BMI) Executive Director of Writer/Publisher Relations for Europe & Asia, for a second year.
Responsible for the signing of the likes of Daft Punk, Pete Townshend, Queen, Sade, Afrojack, Deadmau5, One Direction, Shaggy, Avicci, as well as Ellie Goulding, Bakshi’s and BMI’s 2016 MEX investment is going to turn into something truly tangible and hit-making if he and his team have anything to do with it.

He has been a past speaker and moderator at the Winter Music Conference, Amsterdam Dance Event, as well a Music Managers Forum. In this role, Bakshi oversees the outreach and relationship management among the international song writing and publishing community and, as with all of MEX16’s guest speakers, both imported and local, he’s prepared a presentation invested in equipping every single delegate with information that has the ability to empower.

As part of the bigger MEX16 experience Brandon will marry together and mentor aspiring composers with some of Europe, the US and South Africa’s most gifted wordsmiths, as part of a songwriter’s camp to be held at South Beach in Cape Town, from September 4 to 10. “It’s going to be an intensively creative time,” Bakshi confirms. “I have facilitated these kinds of creative retreats for the better of a decade, all over the world, so I am truly excited to see what comes out of our week-long commitment to creating something extraordinary through active collaboration and real investment.”

With a pop hit the intention along the lines of what Sean Paul and Sia accomplished with ‘Cheap Thrill’, by way of example, conjuring a similar cocktail of worldwide appeal is where BMI and Brandon hope to add to the overall success of MEX16. “I think our initiative could work for both SAMRO (South African Music Rights Organization) and BMI,” he declares. “My first year at MEX15 was wonderful, so being invited back as well as investing in the writer’s camp is really thrilling. I hope to help amplify the talent South Africa’s certainly able to export, given the type of invaluable guidance a conference the caliber of Music Exchange shares.”

We are happy to announce the inclusion of the keynote speaker Sipho Mabuse, who’s celebrating his golden anniversary this year, alongside a whole host of local and international thought leadership, intellectual capital and raw talent. MEX16 is prepped and ready to offer artists, bands, actors and pretty much anyone keen to amplify their intellectual capital an opportunity to be a part of one of South Africa’s most important annual pilgrimages.

Other guest speakers confirmed include: Arthur Goldstuck; Grant Davison; Kim Kallie Banner; Ernestine Deane; Mynie Grove; Mike Joubert; Warrick Percy; Moreira Chonguica; Bev Scott Brown; Tony Cedras; Miles Keylock; Alan Ray Scott; Ready D; Jarrod Aston; Gareth Duncan; Marvin Levendal; Samm Marshall; Sophia Foster; Nick Matzukis; Siphokazi Jonas; Mornay Hoffmeester; Brian Mawdsley; and many others.

By Martin Myers

By Martin Myers

Over the two days, the annual symposium of the industry’s finest strategists, marketers and musicians will share and engage in lectures and collaborative table talk breakout sessions, all geared to empower, edify and entertain.

Limited tickets are now on sale through Computicket, Shoprite and Checkers outlets countrywide, and online at www.computicket.com; or by calling 0861 915 8000.
Tickets cost R200 for the full two-day event, or book at the door.