Durban auditions for The International ARTS Talent Showcase will be taking place on Saturday, February 6 at The Playhouse Company.
Talent competitions are nothing new. They’ve existed for hundreds of years, and in most cases, proved successful. But oft-times, these competitions are based on momentary thrills, with no long-term strategy in place to ensure continued success in the marketplace.
This is what sets The International ARTS Talent Showcase (IATS) apart from other contests. It’s not a competition but rather a platform allowing local artists international opportunities – its primary focus is on arts education.
IATS is the South African leg of the Applause Rising Talent Showcase (ARTS), held annually in Orlando, Florida. It is run by Elsubie Verlinden, Founder of Just You Model and Artist Management.
Hailing from the small town of Empangeni in KwaZulu-Natal, Verlinden in her crusade to open doors for young South African hopefuls to achieve more, learn more and experience more, teamed up with Kim Meyers to bring the showcase to the African continent.
In her capacity as Regional Director for ARTS in Africa, she has provided countless young South Africans exposure to top educational outlets in the USA.
Each year she travels from city to city throughout South Africa to scout the best talent the country has to offer to attend the International ARTS Talent Showcase, where South African models, actors, singers and dancers get to audition in front of International Talent Scout and Director of the ARTS, Kim Meyers.
Meyers selects those who show great potential in their fields to attend the ARTS Convention in Florida, which is attended by managers, producers, casting agents from Asia, Europe and America.
South Africa has had endless success at The ARTS Convention. Verlinden has managed to secure modelling contracts, 42 scholarships from The New York Academy with scholarships to the value of $570000, auditions for Disney and Nickelodeon in Los Angeles. Her models have been booked for New York Fashion week and LA Fashion Week, collaborated with Jessie J in her latest music video and a featured performance with Taylor Swift in her video ‘Bad Blood’.
* Registration kicks off at 8am on the day.
To enter, contact the Director of Admissions, Elouise Janse van Rensburg, on 011 039 2481, or send an email to email@example.com.