Mayor De Lille embarks on second annual “I love my beach” campaign

Mayor De Lille embarks on second annual “I love my beach” campaign

“I am very excited to be heading to our beaches once more for the second annual “I love my beach” campaign.
As a well-run city, we want to ensure that all systems and services are in place to welcome the 2,1 million residents and tourists to our 83 beaches during the festive season. Our hard work has paid off as the City of Cape Town has the highest number of Blue Flag beaches in the country. Seven of the City’s most popular beaches have been nationally recognised for setting a world-class standard by excelling in 33 criteria.
We take great pride in our shores, and we need the help of each and every beach-goer to contribute towards cleanliness and safety.
During today, I will be joined by the City’s Mayoral Committee Members and councillors in visiting eight beaches to welcome residents and tourists to our shores and to inform the beach-goers how to keep safe and help keep our beaches clean over the festive period.”

The details and schedule are as follows:

• 3.30pm to 4.30pm – Strandfontein Beach

• 4.45pm to 5.45pm – Muizenberg Beach

“Last week, two young lives were lost through drownings on Monwabisi and Strand beaches. This is a heart-breaking experience for any family to endure, especially during the festive season. Through collective effort, we can and must ensure that these cases are avoided by being cognisant of everyone’s protection and taking care of each other.
The Sport, Recreation and Amenities Department has deployed 10 permanent lifeguards and 95 seasonal lifeguards for the festive season who are on duty from 10am to 6pm every day. I appeal to residents to obey the instruction of the lifeguards and only swim when they are present on the beach.
The Disaster Risk Management Centre (DRMC) will coordinate the response to major incidents or disasters. In addition, on high-risk days, DRMC personnel, volunteers and resources will be deployed across the metropolitan area at beaches, swimming pools and popular tourist destinations to offer crowd control and first-aid assistance.”
“Our law enforcement officers will be patrolling the beaches on a regular basis to ensure that beach-goers are able to enjoy themselves safely. In case of emergencies they can also be contacted by dialling 107 from a landline or 021 480 7700 from a cellphone.
Many unfortunate incidents take place every year due to members of the public blatantly disregarding the ban of alcohol on all City beaches. In fact 60 – 70% of all injuries on beaches are alcohol-related. I would like to make an appeal to residents to refrain from consuming alcohol on the beach and consider the safety of all, especially those who are there with young children. Our law enforcement officers will once again be patrolling beaches and will be impounding all alcohol as part of our zero-tolerance approach.
As a well-run city, we have intensified our cleansing efforts this year, employing an additional 474 Expanded Public Work Programme workers. This brings this year’s total to 2338 temporary staff members who will be deployed to provide the required additional capacity to permanent staff over the high season. This cleansing programme is designed to implement extra top-up cleaning services covering all main business areas, scenic routes and beaches throughout the city in order to effectively deal with the increased demand on services during this period.
It is only by working together that we have a clean and safe summer season. Together we can keep safe, keep clean, and keep making progress possible.”