Innovators Kartell has a new home in De Waterkant
Kartell launched its first single brand store in De Waterkant last night, showing once again why Cape Town was voted World Design Capital for 2014. Media and local designers were treated to an exclusive preview of the glamorous new Kartell showroom that blends unique Italian design and innovative display for an exceptional decor experience. Elegant hostesses armed with La Motte champagne and cold Peronis lined the red carpet and welcomed arrivals.
The launch was attended by top architects, interior designers, decor magazine editors and some of Cape Town’s most loved celebs. Soccer player and model Ryan Botha and his model girlfriend Gina Goldsmith were in attendance, as well as TV presenters Aidan Bennett and Katlego Maboe, who were spotted enjoying this glitzy affair. It was the centre court at The Hudson that played host to the after party as people spilled through from the red carpet of the Kartell front entrance.
Kartell is the only brand able to claim a network that today includes more than 125 flagship stores, 200 shop-in-shops and about 2500 multiband sales points in 100 countries around the world. De Waterkant is an ideal home for this company that combines creativity and technology, glamour and functionality, quality and innovation with its strategic vision of distribution and this has ensured their success worldwide.
* Visit Kartell at Shop 2, The Hudson, cnr Hudson & Strand Streets, De Waterkant, Cape Town.